Tuesday, May 3, 2011

Latest SONY BRAVIA™ LCD TV - LX900 Series TELE VISION


KDL-52LX900

» 3D Integrated (Full HD 3D) features a built-in 3D Transmitter and 2x 3D Glasses supplied
» BRAVIA Internet Video
» BRAVIA Internet Widgets
MRP Rs 259,900 /-*
(MRP inclusive of all taxes)
Full HD 3D
By using high frame rate LCDs with a “frame sequential display”, Sony makes it possible to watch Full HD 3D quality video on 3D compatible BRAVIA LCD TVs. This technology involves alternately transmitting images for the left eye and right eye to the screen.

When viewed through the “active shutter glasses”, the two separate images on the shutter glasses are synchronized with the onscreen image with their Full HD quality intact, and precisely transmitted to the viewer’s eyes. The high-quality super-fine Full HD 3D images deliver unprecedented reality and presence.
Edge LED
Using Edge LED backlight technology results in a much thinner and lighter BRAVIA when compared to conventional direct-type backlight system televisions.

Typically used for small to mid-sized computer monitors, Sony has adapted this new type of backlighting for LCD TVs. The result is a more efficient light transmission process and lower power consumption without any compromise to picture quality.

Live Colour™
Powered by an image processor using an algorithm specially developed by Sony, Live Colour™ is able to reproduce incredibly vivid colours on screen. With four user-adjustable settings available, you can choose just how vivid you want your images to be. Whether it’s a brilliant blue sky or a bright red rose, everything stands out so much more with Live Colour™!
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Full HD 1080
Don’t miss a single thing with Full HD quality! From the smallest detail to the brightest colour, everything appears clearer and more lifelike for a truly immersive experience.

Plus, with so many HD source options – from HD broadcasting, Blu-ray Disc™ players, HD Handycam® camcorders, HD Cyber-shot digital cameras, to your PLAYSTATION®3 – it’s easier to enjoy quality images than ever before!

BRAVIA Engine 3
In LCD televisions, the main determining factor for picture quality is the processing engine. BRAVIA Engine 3™ is a high definition video processor which reproduces pictures with higher contrast, superior colours, and amazing clarity.

Best of all, you can enjoy these high quality images regardless of whether the source is in SD (Standard Definition) or HD (High Definition).
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MPEG Noise Reduction
BRAVIA televisions have an intelligent MPEG Noise Reduction (NR) feature that gets rid of both speck-like noise around subtitles and block noise that are usually found in fast-moving scenes. Effective for SD, HD, and even upconverted images, MPEG NR ensures a sharper and more beautiful result each and every time.

BRAVIA Sync
BRAVIA Sync lets you link all compatible devices together for a simple one-push startup/shutdown process. Additionally, you can also operate these devices using just the BRAVIA remote control. With BRAVIA Sync, it’s all about convenience because entertainment should never be hard work!
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BRAVIA Internet Video
With BRAVIA Internet Video, your television is now a true all-in-one entertainment centre that allows you to access your favourite video websites straight on your BRAVIA. Get quick access to YouTube, Style.com, BlipTV, Singing Fool, and many more sites that will keep you entertained for hours on end!

Wi-Fi Integrated
Enjoy convenient internet connections with Wi-Fi Integrated models. These features enable you to use the BRAVIA Internet TV & Widgets without any additional wires and lets you experience true freedom from cumbersome and messy cables.
BRAVIA Internet Widgets
Stay in touch with the latest happenings from around the world without ever having to leave your couch! BRAVIA Internet Widgets are configurable and customisable add-ons that allow you to access the news, weather, and all sorts of information from the Internet directly from your BRAVIA television. Assign frequently used widgets to the Favourite list, or scroll through all available widgets with just the press of a button on your BRAVIA remote control.

for more details please contact:www.sony.co.in
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